Person filling out the Survey
*
First Name
Last Name
Your role in Firm
*
Email
*
Email of the firm principal (if different from above)
How long has this practice/firm been in business?
less than 5 years
5-10 years
10-15 years
More than 15 years
Did the principal/owner begin their career with the current practice/firm?
Yes
No
What city and state is your primary office located?
Do you have more than one office location?
Yes
No
Do you accept projects more than 100 miles from your primary office?
Yes
No
Not right now, but would in the future
If you have projects more than 100 miles from your primary office, what percentage of your total projects do those make-up?
I don't have projects outside of 100 miles
less than 20%
20% - 40%
More than 40%
What is your firm's revenue model?
Check all that apply
How many staff do you currently employ including yourself? (exclude contractors/1099)
What is your monthly payroll of employed staff, excluding principal and contract employees
less than $5,000
$5,000-$9,999
$10,000-$19,999
more than $20,000
Please select the type of Roles you currently employ
Basic Roles and Responsibilities of positions listed below: Principal Designer (Client Facing, Project lead, Manages staff, Brings in clients); Senior Designer/PM (Client facing, Senior Level, Self-managed); Designer/PM (Client facing with supervision, works under Lead Designer or Senior Designer); Associate Designer (Entry level, ordering samples, running errands, doing schedules, primary role is support); Intern (no experience or only schooling); Purchaser/Expeditor (Manages quotes, ordering, shipping, expediting); Drafter/Technical (Only job is technical drawings); Interior Architect (Client facing, PM for projects with construction, designs millwork and interior space planning, senior level); Business Manager (COO, CFO type role); Office Manager (manages the day-to-day running of the studio or office only - doesn't do design work except ordering samples if needed, might do billing and financial management), Librarian (responsibly for the sample library); Accountant/Bookkeeper (involved in financial aspects only)
If you selected other, please describe the role
Benefits
Please select and of the benefits below that you offer
What is your work from home or remote work policy?
We do not allow remote work
We allow pre-scheduled select days of the week
As-needed
Do you have any fully remote employees?
Yes
No
Do you offer Company paid meals?
Do you have a payroll provider?
Contract Employees or 1099 Employees
Please select any of the following that are contract staff not included in the above section
What type of projects does your firm typically take?
Select all that apply
Does your firm take a retainer before starting a project?
*
Do you have a Travel Policy for out town projects?
Does your firm do any commercial or hospitality work?
Yes, 50%
Yes, 25%
Yes, 10% or less
No
What percentage do you mark-up product?
What percentage of the total client proposal do you require upon ordering?
Approximately, what percentage of goods sold are purchased from outside the United States?
Less than 25%
25% - 50%
50% - 75%
More than 75%
Do you mark-up any of the following?
Have Tariffs impacted your business?
Yes
No
Neutral
What was your approximate revenue in 2024?
Less than 2 million
2 million - 4 million
4 million - 6 million
Over 6 million
What was the approximate % change in revenue over the prior year?
Less than 0%
0% - 5%
5%-10%
More than 10%
Do you receive additional revenue from any of the following:
Select all that apply
What is your office type?
*
Street level/Storefront
Office Building
Home office
Other
What is the Square Footage of your workspace?
*
less than 500 SF
500-1000 SF
More than 1000 SF
What is the monthly rent for your studio(s)?
Less than 1k
1 - 3k
3-6 k
More than 6k
What software do you use for Accounting?
Purchasing, Tracking, Expediting, Accounts Receivable/Payable
What do you spend on Tax/Accounting Services Annually?
Less than 1k
1 - 3k
More than 3k
If you participate in a Credit Card Rewards program, what is the reward percentage?
I don't participate
1%
2%
More than 2%
What is your annual premium for Workers Compensation Insurance?
less than $500
$500-$1000
More than $1000
What is your annual premium for Errors and Omissions Insurance?
Less than $1000
$1000 - $2000
More than $2000
I don't have Errors and Omissions Insurance
Do you carry Disability Insurance?
Yes
No
Other
How many followers do you have on Instagram?
less than 10k
10 - 25k
25k - 50k
more than 50k
Please check all the platforms that you actively post to on Social Media
Approximately, how much do you spend annually on social media Ads?
less than 1k
1k - 2k
2k - 4k
More than 4k
Is your firm utilizing AI (ChatGPT, etc)?
Approximately, how much do you spend annually on Print Advertising?
less than 10k
10k - 20k
20k - 40k
40k - 60k
More than 60k
Do you use direct email marketing?
Yes
No
Do you have a PR or Marketing firm?
No
Yes
Do you engage a photographer or stylist?
Select any that apply
Does your business attend any of the following trade shows or conferences?
Is your firm or any of your staff a member of professional trade organization?
Please list below
Please answer the following questions about your experience with the Design Firm Survey
The data complied from the survey will be useful for my business
I will recommend this survey to other designers
I would be interested in Blogs or Video Guides from Marketing Experts
I would be interested in Blogs or Video Guides from Business professionals (Tax Accountants, Attorneys, etc)
I would be interested in a nation wide vendor directory
I would pay a monthly or annual subscription fee to have access to targeted business content and experts